Instagram and Facebook must present what you want to convey. Providing the necessary information in audiovisual, written and graphic format in a personalized way.

In a digital marketing strategy, having positioning means occupying a place in the minds of users so that they remember it when they search and think of products or services that are similar to those that your brand offers.

Taking into account the type of product or service to be advertised, a market and target audience research is carried out to appropriately direct communication and increase reach on social networks.